Kristina Halvorson is Down with “Word Up!”

Kristina Halvorson, author of Content Strategy for the Web and founder and CEO of the renowned content-strategy consultancy Brain Traffic, has just released a few words on Word Up!

Kristina Halvorson--how to write

Kristina Halvorson, author of “Content Strategy for the Web,” has a few words on “Word Up!”

“This book embodies the adage practice what you preach. Marcia’s writing style is powerful in its own way: engaging, funny, instructive, and supportive. I’ve longed for a new book on writing to recommend to clients and colleagues … and this is it!”

Pass it on.

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