Blogger and technical communicator Tom Johnson interviews Marcia on the importance of writing skills in today’s techno-savvy world.
Maxwell Hoffman: “Although I’ve written this review with technical communicators in mind, Word Up! is an ideal … guide for anyone who does any type of writing.”
If you can make a grocery list, you can master parallelism.
Curious about content strategy? Get Scott Abel and Rahel Anne Bailie’s book, The Language of Content Strategy, for which I wrote the foreword and to which over fifty content strategists contributed. This book defines terms like content audit, adaptive content, content engineering, content model, and intelligent content. Beyond defining content strategy, this book exemplifies it…
Hey, tech writers. Adobe published a story today that you might appreciate. It’s my story of using their FrameMaker software to save one of my clients $16,000 and cut six weeks off a project’s translation schedule by single sourcing two user guides.
According to the bestselling book Made to Stick: Why Some Ideas Survive and Others Die, if you want your message to stick, you must first figure out the one thing you want to say. Then, say that one thing.
Scott Abel, the Content Wrangler, interviews Marcia Riefer Johnston about her upcoming book Word Up! How to Write Powerful Sentences and Paragraphs (And Everything You Build from Them) in the latest issue of the Society for Technical Communication magazine, Intercom.
Next Wednesday, Dec. 5, I’m giving my first international presentation, thanks to Scott Abel (The Content Wrangler) and the Society for Technical Communication (STC). I’m honored to be included in their lineup.
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