How to Write Ridiculously Good Content: Ann Handley’s 12-Step Infographic

I recently discovered Ann Handley’s book Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. No matter how many books on writing you have, this one’s worth making room for. In fact, the more books on writing you have, the more you’ll appreciate the pleasures and practicalities that await you here—especially if you work in marketing since many sections in this book apply to marketing writing.

Here are some of the tips from Ann’s book in infographic form.