They Couldn’t Wait to Get Their Hands on “Word Up!”

The 100 attendees at last week’s Content Strategy Workshops in Portland were treated to complimentary prerelease copies of Word Up! courtesy of workshop organizers Rahel Bailie and Scott Abel, The Content Wrangler.

Fighting over "Word Up!"

Rahel Bailie fights Scott Abel’s executive assistant, Trey DeGrassi, and an unidentified workshop attendee for a copy of “Word Up!”

"Word Up!" recipients

Workshop attendees Jennifer DeAngelo, Philippe Kéroack, and Lisa Trager manage to get a hold of copies.

Brenda Huettner will take home some workshop swag.

Taking a moment to relax with me, Scott Abel holds “Word Up!” in print for the first time. If you read nothing else, read his foreword.

The battle rages on over "Word Up!"

The battle rages on.

6 thoughts on “They Couldn’t Wait to Get Their Hands on “Word Up!”

  1. Thanks, Gwyn. We had fun with this story. Can’t wait for the official book to come out (including glossary and index) in April.

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