Word Up! Gets APE’d by Guy Kawasaki (That’s a Good Thing)

The write-up below appeared earlier today as a guest post for The Content Wrangler blog. Many thanks to The Content Wrangler himself, Scott Abel, for introducing me to Guy Kawasaki’s inspiring work and for encouraging me to tell this story. —Marcia

Recently, I had an experience that any writer would give an arm for. I had my book APE’d by Guy Kawasaki.

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Word Up! Gets a Social-Media Makeover by the “APE” Team

Word Up! is getting a social-media makeover. By whom? None other than Guy Kawasaki, author of the new bestseller APE: Author, Publisher, Entrepreneur–How to Publish a Book, and social-media aficionado Peg Fitzpatrick. Naturally, they’ll use social media to do it.

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