The trouble with companies is that they’re full of people, and people insist on having unique personalities and distinct voices. It’s no wonder that, when we take an honest look at our content, issues of consistency and tone of voice invariably creep into our conversations.
Have you run into this frustration with your writing team? If so, you might find value in my article published today on the Content Wrangler blog: “Empower Your Team to Write with One Voice While Still Sounding like Themselves.”Google+
So glad to see your email newsletter back in business.
Thanks, Monique! Happy to see your note.