Hemingway’s Style and Today’s Business Writer

My commitment to writing traces back to the moment I discovered “The Hemingway Reader.” It’s one of the books I’d grab if our house were on fire. The observations and excerpts in Charles Poore’s foreword have shaped my writing efforts in journalism, playwriting, fiction, poetry, technical writing, marketing writing—every kind of writing I’ve ever done. Continue reading

Tom Johnson Interviews Marcia at the Intelligent Content Conference

Blogger and technical communicator Tom Johnson interviews Marcia on the importance of writing skills in today’s techno-savvy world.

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Maxwell Hoffmann Reviews Word Up! for the Society for Technical Communication

Maxwell Hoffman: “Although I’ve written this review with technical communicators in mind, Word Up! is an ideal … guide for anyone who does any type of writing.”

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“The Language of Content Strategy”—Now Available

Curious about content strategy? Get Scott Abel and Rahel Anne Bailie’s book, The Language of Content Strategy, for which I wrote the foreword and to which over fifty content strategists contributed. This book defines terms like content auditadaptive contentcontent engineeringcontent model, and intelligent content. Beyond defining content strategy, this book exemplifies it…

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A Story for Technical Writers

Hey, tech writers. Adobe published a story today that you might appreciate. It’s my story of using their FrameMaker software to save one of my clients $16,000 and cut six weeks off a project’s translation schedule by single sourcing two user guides.

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Interview by The Content Wrangler, Scott Abel

Scott Abel, the Content Wrangler, interviews Marcia Riefer Johnston about her upcoming book Word Up! How to Write Powerful Sentences and Paragraphs (And Everything You Build from Them) in the latest issue of the Society for Technical Communication magazine, Intercom.

Read the interview.

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